A lot of us like to run Forums all day, like an IM client. In the new version, you can log in to your organization without actually entering any of its forums(1). We think of it as hanging out in the lobby of that organization. You can watch people going in and out, text chat with them, and join them in whatever forum they are working in(2).
The idea is that if virtual world technology is a meta-medium that subsumes, for example, instant messaging, then it ought to do IM as well as dedicated IM clients while retaining the benefits of the virtual world technology. In the case of Forums, that means secure communication.
- In Forums, each user is a member of one or more organizations.
- People tend to have one forum per project at work.