The Google policy blog has this excellent post explaining the “blocking premium” and “incumbent discount” concepts in bidding. I’ve sprinkled pieces of this in variuous posts, but this really lays it out nicely in one place.
Stay tuned . . .
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.@ReliableSources producers win Sunday / @brianstelter
Please check out my op-ed on how the FCC could best use EBS (Educational Broadband Service) to close the digital divide! @fcc @publicknowledge https://t.co/Q0QzqXrsO1